Manager, Product Marketing-MVD

Travel Leaders Network (www.TravelLeaders.com), as one of the largest sellers of luxury travel, cruises and tours in the industry, is a passionate community of travel professionals focused on mutual success.  Representing approximately 5,700 travel agency locations across the United States and Canada, this Network uses the power of its parent company, Internova Travel Group, to assist millions of leisure and business travelers annually. 

Travel agent members who belong to Travel Leaders Network have access to meaningful supplier partnerships, innovative technology that integrates with industry-leading marketing, exclusive value-added programs and member support and training that only a company with their size and strength can offer.  Travel Leaders Network gives their members everything they need to grow as a Leader and inspire more people to travel better.  Click here for more information about Travel Leaders Network. 

Responsible for marketing priority products and services offered by Travel Leaders Network to its 60,000+ member
Travel Advisors. Includes marketing of programs to generate new client leads, retain and upgrade current clients,
delight clients with unique hosted cruises and increase efficiency with booking & agency operations tools.

 • Create, manage and implement the marketing communications plans and initiatives for multiple products and
services offered to 60,000+ member travel advisors. Includes marketing of current products and services,
such as:
• New client lead generation (Agent Profiler)
• Current/past client retention/upgrading (Engagement Mail & Email Direct Marketing)
• Cruise Programs (i.e. Distinctive Voyages, Amenity Departures & Culinary Collection)
• Annual International Conference & Regional Meetings
• Productivity Tools (SNAP for air, hotel and car, emPower Cruise commission enhancer, Cruise Complete)
• Develop positioning, audience targeting, messaging and execute implementation plans for new product
launches and updated product relaunch.
• B2B Marketing communications channels leveraged for this position’s marketing initiatives include website,
email, direct mail, social media, printed collateral, trade show materials, and promotional items, among others
• Responsible for programs content on Member Intranet (Agent Universe)
• Communicates program updates/changes to all internal stakeholders
• Other Duties as Assigned.
• Travel as needed – about 5%

• 3 years’ experience in marketing communications at a marketing agency or client-side
• Travel Industry experience preferred
• Must have a strong sense of urgency, outstanding project and time management skills and the ability to
work on multiple projects simultaneously
• Excellent communication and presentation skills, including writing and editing marketing copy
• Self-motivated with the ability to work independently and as part of a team
• Proficient in MS Office Suite
• Bachelor’s Degree in related field or equivalent experience

PAY AND BENEFITS

Our benefit offerings include medical insurance, meal tickets, transportation allowance, paid time off, discounted employee travel options, access to LinkedIn Learning webinars and courses.

The salary range on this job posting/advertising has been developed to give applicants a range based on the local market where the candidate would be working.  Many factors, such as years of experience, budget etc. are considered when determining the starting rate of pay. 

This role may be eligible for an incentive, commission, bonus, or a discretionary bonus program based on the company’s financial goal achievement and individual performance.

Internova Travel Group is an Equal Opportunity Employer. We make employment decisions without regard to age, race, religion, national origin, gender, disability, veteran status, genetic information, sexual orientation and gender identity or any other protected class.

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